Thursday 29 October 2015

Subway celebrates National Sandwich Day ~ #SAVELUNCHBREAK

In celebration of National Sandwich Day (November 3rd, 2015), the sandwich experts at SUBWAY® Restaurants are encouraging consumers to #SaveLunchBreak by actually taking a break.

To sweeten the incentive to take a break, SUBWAY® is offering a ‘Buy One; Share One’ meal deal ALL DAY on National Sandwich Day (November 3rd, 2015). Customers who purchase any SUBWAY® sandwich and any drink will receive a second sandwich of equal or lesser value to give to a person of their choice.



The #SaveLunchBreak movement stemmed from a recent survey* that SUBWAY® commissioned to uncover the current lunch habits of working professionals which suggests that people are experiencing ‘recess withdrawal’ and rarely take lunch.


According to the survey:

- 70 per cent of workers take a lunch break that is 30 minutes or less
- 20 per cent of millennials take fewer than 15 minutes for lunch, as compared to 11 per cent GenX
- More than half of all workers wish they could take a nap during lunch, with millennials leading the way over Gen Xers (57 per cent vs. 46 per cent)
- 49 per cent feel they would snack less and make better meal choices if they took a lunch break


The survey also found most workers report they would prefer to reach for a sandwich piled high with meat and veggies (27 per cent) before a greasy burger with a side of fries (21 per cent), last night’s leftovers (21 per cent), a salad with mixed greens (16 per cent) or snacks from the vending machine (3 per cent).

*SUBWAY® Restaurants recently commissioned a survey to learn how consumers spend their lunch break. The survey polled 1,500 males and females representative of the North American population ages 18 to 54.





13 comments:

  1. What a great promotion! I will make a special trip to Subway to get this.....#SaveLunchBreak and I will share it with my husband to take it in his lunch box for work. Thanks for the heads up.

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  2. I wish they had more vegetarian options. Still, nice promotion.

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  3. Great deal!! I will have to go on the 3rd :)

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  4. Great survey and I agree about sandwiches.

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  5. I have marked it on my calendar, I'm going to Subway!

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  6. What a great idea, I'm all for taking lunch breaks and I'll be going to Subways too :-) Did you read that Finland is going to a 6 hr work day as they feel that makes their employees happier and therefore more productive.

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  7. That is a great promotion.

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  8. Great promo! I love Subway and sharing is caring so I think a lunch date with my husband is happening on November 3rd #SAVELUNCHBREAK

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  9. Great deal, going to visit Subway tomorrow :)

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  10. this is a super offer, looking forward to Nov. 3rd!

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  11. This is awesome, to bad I don't have any money, maybe I will be lucky and someone will buy me a sub!!

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  12. Too bad I missed this! I love Subway!

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  13. I just love Subway! This was a great promo.

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