SUBWAY Restaurants Canada announced the introduction of new Shaved Steak with no artificial flavours, colours or preservatives. This is just the latest of menu improvements the chain has implemented as part of its commitment to remove all artificial colours, flavours and preservatives from all of its sandwiches in North America over the next 14 months.
The shaved steak follows the introduction of other products in Canada, such as our bread, which contains no artificial colours, flavours or preservatives. It is consistent with the brand’s commitment to remove all artificial colours, flavours and preservatives from all of its sandwiches in North America over the next 14 months.
According to Elizabeth Stewart, Director Corporate Social Responsibility for the SUBWAY® brand, these changes will be made without sacrificing taste. Five years ago the R&D team worked with suppliers to start reducing sodium as well as high fructose corn syrup from its products.
Since its opening 50 years ago, the SUBWAY® chain, one of the first open kitchen concepts, always makes its sandwiches and salads right up front where everything is seen and with the customers input on making their perfect sandwich using a wide variety of freshly baked bread, lean meats, vegetables and toppings.
“Back in 1965, when Fred DeLuca and Dr. Peter Buck opened their first sandwich shop, they had a simple goal: give their neighbours and customers easy access to good, quality food at a great value,” Elizabeth said. “Today, SUBWAY® has thousands of locations, but we still uphold the same standards. We are committed to choice and quality, but we also take wellness and environmental responsibility very seriously. The new shaved steak we are introducing in Canada is a perfect example of how we plan to continuously improve to serve our customers.”
About SUBWAY® Restaurants
Since 1965, SUBWAY® owners have been dedicated to offering customized made-to-order sandwiches with a wide range of better-for-you options. The SUBWAY® chain, which has more than 42,000 restaurants in over 100 countries and more than 3,200 restaurants in Canada, is committed to helping Canadians live a healthy and active lifestyle by providing easy access to vegetables, detailed nutrition, dietary, and healthy lifestyle information. Headquartered in Milford, Conn., SUBWAY® Restaurants is made up of thousands of dedicated entrepreneurs who have the opportunity to run their own business, while playing an important role in their communities. To learn more information about us, visit www.SUBWAY.com, like us on Facebook www.Facebook.com/SUBWAYCanada and follow us on Twitter www.twitter.com/SUBWAYCanada
SUBWAY® is a registered trademark of Doctor’s Associates Inc.
*Disclosure - I was not compensated for this post